PALE HORSE 110

$10.00

Out of stock

The Aesthetic

The Pale Horse is finished in a "Moonshine Ghost" coat—a haunting, semi-translucent bone white that looks like smoke under the surface. It features a jagged, acid-yellow lateral line that slices through the body like a lightning strike in a midnight storm. The scales on the spine aren't just a pattern; they’re a "Blackened Carbon" cross-hatch, giving it a gritty, industrial edge. Those yellow eyes aren't friendly—they’re the cold, predatory stare of something that has nothing to lose.

The Build

  • Body: A sleek, razor-thin jerkbait profile designed for high-speed violence. It’s built to cut through the water like a switchblade.

  • The Lip: An aggressive, reinforced diving bill designed to pull the bait deep into the shadows where the big, mean ones hide.

  • Skeleton: The internal structure is visible through the translucent skin, giving it a raw, "exposed" look that feels more like a piece of machinery than a toy.

The Action

​This isn't a bait you "finesse." You rip it. On the twitch, it has an erratic, snapping motion that mimics a dying baitfish in its final, frantic moments. When you pause, it stays suspended in the water column with a menacing stillness—an unapologetic dare for a predator to finish the job. It’s a high-impact, high-stress tool for the angler who fishes like they're settling a score.

The Vibe: Neat whiskey in a cracked glass. It’s the silence before the fight starts. It’s clean, it’s cold, and it’s absolutely lethal.